With a background as a knitting instructor, Alana began designing knitwear in 2009 and has produced a unique line of patterns under the name Never Not Knitting ever since. In 2011, Alana ventured into book publishing and in 2012 started her own independent publishing and distribution company, NNK Press. Alana is now also the proud owner of the Never Not Knitting boutique in Atascadero, California.

Alana has published best-selling knitting titles such as Coastal Knits (co-authored with Hannah Fettig) in 2011, Botanical Knits in 2012, Botanical Knits 2 in 2013, and Baby Botanicals in 2015. Alana's design aesthetic reflects her love of nature and textured stitches. She often works botanical inspiration into her knits and loves to teach others how to do the same!